About Mills Productions
Who we are
Mills Productions is a marketing company that specializes in Interactive Communication. Our three service areas are Web Development, Web Marketing, and Live Promotions. We were started by Dennis Mills, an entertainer and entrepreneur who has performed for audiences around the world, opening for such international stars as Charlie Daniels, and Billy Ray Cyrus.
We are currently located in the Kansas City area, with associates in Los Angeles, the U.K., and Australia. Some of our upcoming projects include websites, viral cartoons, public relations campaigns, and online magazines.
What we do
We specialize in connecting with audiences in personal, striking ways, and then moving them to action. We get their attention, hold their attention, and then deliver your message in powerful ways that get people moving.
We use different kinds of technology: internet, multimedia, search marketing, and even "old school" technology like mascots and promotional events. But the key isn't in the technology, the key is in how we use it. We connect with people. We treat them like individuals, not numbers. We go to great lengths to understand how they think, what they want, what puts a smile on their face, and then we reach out and connect with them in powerful and personal ways.
In marketing it's always important to get people to notice you, but that's just the beginning. We want them to notice you, really listen to your message, and then LIKE you. That's where the connection really happens. At Mills Productions everything we do is personal... that's what makes for powerful, lasting connections.
How we got started
Dennis Mills never expected to start a marketing company. He started as a variety entertainer, working with audiences from Costa Rica to the coast of Africa, and traveling around the world since the age of 17. He opened for dozens of international stars including Billy Ray Cyrus, Charlie Daniels, Jefferson Starship, and Hank Williams Jr., and he's appeared on the same venues with Billy Graham and President George Bush. His comedy show draws on a wide range of skills which started at a very young age. By the age of 10 his study of performing arts included circus arts, movement, mime, guitar, voice, dance, martial arts, and many varieties of comedy, from silent to musical. In 1988 He founded Mills Productions, a management office to represent his act, and several of his friends in the arts. Within a few years everything began to change.
Many of his corporate sponsors began to seek his creative help on marketing campaigns. Dennis had made a lifelong study of psychology as part of his work on stage with live audiences. He had also worked shoulder-to-shoulder with hundreds of agents, promoters, and marketers over the years, getting "schooled" in all the finer points of media and marketing. His years of experience with psychology, the arts, and marketing, had accidentally made him a perfect fit for the last thing he ever expected to do... develop marketing campaigns!
Mills Productions was soon swallowed up in nothing but marketing and promotions work. Dennis found he genuinely enjoyed using the arts to promote businesses, and help companies grow. He quickly developed a reputation for knowing "just how to connect with people". With a strong base of technical skills in audio, video, computers, and script writing, Mills Productions soon added web development to the list of services.
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We are currently focusing on Web Development and Web Marketing as the key component for our clients. Although we still work with live events, we find that most clients have the greatest need in managing their web presence in the constantly changing world of tech. Since the web allows us to make the most powerful use of the arts, media, and publishing, as well as putting our clients in increasingly close contact with peoples' everyday lives, we believe the web is the place all companies should focus their marketing. In recent surveys over 50% of customers will not even drive to a store until they first pull up the company's web site, and give them a good looking over. This indicates a radical change in how companies are now FORCED to advertise.
With a new focus on Web Development and Web Marketing, we are currently striving to bring our clients the best of everything, in the one place their customers can actually find it... the web! We want our clients to take control of their web presence, take control of their marketing, and take control of their sales in a constantly changing world.
Web Development
Business Sites
E-Zines
Blogs
E-Commerce
Forums
Online Communities
Web Marketing
Search Marketing
Social Marketing
Site Optimization
Pay Per Click
Viral Marketing
Product Positioning
Brand Development
Live Promotions
Mascots
Models
Theme Characters
Giant Characters
Theme Events
Product Launches
Campaign Development